London 2012
Wednesday 13th January
I know it’s old news, but isn’t the London 2012 logo just attrocious?

Fortunately, after widespread public criticism in 2007 including a 25,000 signature petition and other cries for it to be changed, a London 2012 spokesman allayed our fears, saying “The emblem is flexible and will evolve over the next five years.”
So… how’s it doing after three?

It’s lost the yellow and the shade of pink has changed slightly. Granted that’s an improvement, but I still think that pretty much anyone armed with a pack of crayola could do better.
Sorry… I was just looking at a 2012 site and reminded how completely awful the thing is!
Not wanting to lower the tone of your blog, but… http://www.heavy.com/post/2012-olympics-logo-looks-like-lisa-simpson-giving-head-1854
Jonathan
13 Jan 10 at 19:24
http://www.youtube.com/watch?v=6oujidOytHA
flibble
14 Jan 10 at 10:54
I know folks will forgive some gallows humor, but it strikes me that the logo looks a lot like some of the streetscapes in Haiti about now. It seriously looks like something that’s been shaken and smashed.
ScottJ
14 Jan 10 at 16:52
It is BLOODY awful. I remember when it was first shown BBC Breakfast News asked viewers for their efforts, and without exception they were a damn sight better than this…this…ABOMINATION (ooh, am I turning into Prince Charles?…oh no, that was a carbuncle, sorry). When you see what the likes of Google can come up with for event logos, the London 2012 “thing” is just a national embaressment.
Jenny
14 Jan 10 at 19:43
I still prefer the “gay monkey” interpretation. See! It’s flexible and monkeys are well known for evolving.
sweavo
15 Jan 10 at 11:25
Hmmm…. They’ve gone for CDC pink…. Probably not the best colour.
Lorrie
15 Jan 10 at 19:36
Wasn’t it supposed to be animated? Love the comments and links
lordhutton
16 Jan 10 at 16:58